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Is It Questionnaire Or Survey?
There is much confusion around the terms survey and questionnaire. They are often used interchangeably probably because people think they are synonymous. So let me clarify. There are 2 distinctions...
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How to Use Customer Satisfaction Surveys the Right Way
Companies run customer satisfaction surveys to find out how their customers really feel about their products and services, or at least that’s why they should run them. Some companies, instead of using...
View ArticleCustomer Satisfaction Q&A
Our recent article on doing customer satisfaction surveys the right way prompted us to sit down with our own customer support manager, Taylor Morgan, to get her input on how to properly survey your...
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5 Mistakes to Avoid Before Launching Your Survey
When creating a survey, it’s typical to focus on writing questions, adding vibrant colors, and pouring over the beautiful results charts that you get from the results. But between creating an engaging...
View ArticleHow a CRM Integration Can Help Your Survey Data Work Harder
Even the most powerful survey software can be limited when the right people don’t get the right information at the right time. To make this happen, you need integrations that let all your relevant...
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How to Create Useful Customer Feedback Forms
Your sales have dropped. So has customer retention.You wonder what could you be doing better. You probably have some ideas, but the best way to get the answers to this question is to ask your customers...
View ArticleUpdate to Email Campaign Functionality in SurveyGizmo
Our usability experts and the customer support team here at SurveyGizmo are happy to announce significant improvements to SurveyGizmo’s email campaign interface. We have just released a series of...
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Updated Mobile-Friendly Navigation and Survey Advisors
Customer feedback has been clear: people are building surveys and running reports on smaller screens (and a growing number of tablets). So, we’re redesigning our navigation (just a bit) to make...
View ArticleWhy You Need to Prepare an Online Questionnaire Like You’re Preparing for a Date
You and your co workers have decided to send out an online questionnaire to your customers. That’s good! You’ve taken your first step in to a larger world! Before you get carried away about the dozens...
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Customer Loyalty and The Deception of High Customer Satisfaction Scores
If you typically receive high ratings on your customer satisfaction survey, don’t be fooled and think your job is done. While it is good practice to use a rating question type in your survey to...
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Professional Development Assessment For Educators
There is no question that quality teaching is paramount for student success. To improve our public schools, states have mandated that educators take a set number of accredited courses each year to...
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How Job Function Surveys Can Influence Human Resource Strategy
In today’s modern workplace, job descriptions, daily duties, and employees themselves need to be as agile as the workplaces in which we work. It used to be that job descriptions were written and kept...
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Real Time Monitoring of Customer Satisfaction With SurveyGizmo and Google
Tracking NPS, or Net Promoter Score, can help keep your finger on the pulse of your customers’ sentiment about your product or brand. (If you’re not familiar with this way of measuring customer...
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10 Tips For Crafting Good Survey Questions
Online survey tools have made it easy for marketers to conduct their own research. While it may be easy to create a survey, surveying requires careful planning if you want to collect meaningful...
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Using a Survey Tool for Educational Innovation
Educators have a tough job. Between the challenges of standardized tests, parental involvement, and actually getting some teaching done, no-nonsense tools that help get the job done can only make their...
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32 Great Reasons to Create a Survey
We don’t need much of an excuse to create a survey here in the SurveyGizmo offices. (As a matter of fact, I created a survey to ask our employees for their input for this article.) What creating all...
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6 Types of Market Research Surveys That Smart Marketers Use
The day-to-day craziness of marketing can sometimes prevent us from pausing long enough to examine the big picture. But without the full view created by large scale types of market research, we risk...
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For the Best Survey Data, Start With the Best Survey Design
A great survey design should start with the needed results in mind. Each survey project should have a goal and the survey data should support that goal. Use that knowledge to design an effective...
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Why Employee Engagement Matters and How to Measure It
The terms “employee engagement” and “employee satisfaction” are often used interchangeably, but in fact they are quite different. The difference? Commitment. While satisfied employees are committed to...
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How to Get More Responses By Posting Your Survey on Social Media
One of the most commonly asked questions about survey responses is where to find people to take a survey. When you’re looking for input from a particular segment of the population, it can be...
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