SurveyGizmo’s Top Content of 2017
Happy New Year! Now is the perfect time to revisit the content that caught everyone’s eye this past year. Below we’ve compiled a list of our top content from 2017. We hope you enjoy, and we can’t wait...
View ArticleHow to Measure Compliance Program Effectiveness
Highlights: To measure compliance program effectiveness in your organization, first, understand what matters to your business. Each business as their own unique key performance indicators. Start here...
View ArticleHow Vertafore Maintains Customer Experience Excellence
Case Study Overview Meet Vertafore Vertafore, a Denver-based company with over 1,400 employees and multiple offices spread throughout the U.S. and Canada, develops insights cloud-based software and...
View Article6 Ways Your HR Department Can Take Advantage of Big Data
As a business, you’ll already know the absolute importance that data has on your decision-making abilities. No matter what department you’re working in, identifying trends in your data can maximize how...
View ArticleWhy Use Data Visualization?
Highlights We just published Executive Communication: Creating Irrefutable Business Stories With Data e-book. Inside the data visualization best practice guide learn the power of storytelling, why to...
View ArticleTop 5 Data Visualization Techniques to Start Using Now
HIGHLIGHTS: The five best data visualization techniques to always remember when visualizing data include knowing your audience, focusing on your purpose, choosing charts based on what you want to...
View ArticleThe Top 10 SurveyGizmo Feature Releases of 2017
2017 was a year to remember here at SurveyGizmo. We continued to grow both as a company, and as a service provider that empowers businesses to make informed decisions through leveraging data....
View ArticleHow To Improve Your Email Marketing Surveys
Providing your customers with the best experience possible is the key to success. However, this requires absolute knowledge of what the customers in your target markets and industry are looking for....
View ArticleSurveyGizmo Announces Ultimate Training Dates for 2018
Did you know that SurveyGizmo offers interactive workshops designed for all users, regardless of experience? These tailored training sessions enable our clients to unlock the full potential of...
View ArticleWhat is Data-Driven Decision-Making in HR?
When you think of managing people in an organization, it may not sound like a great fit to have a data-driven management style. Afterall, HR is about managing human beings so perhaps a more instinctual...
View ArticleOutside the Checkbox Vol. 9: Creating a Poll
Welcome to our Outside the Checkbox series! Here we share creative, real-world examples of how people use SurveyGizmo to simplify their lives. In addition, we provide actionable instructions to help...
View ArticleThe Importance of Storytelling with Data
It’s a big trend: storytelling with data. But what is it? How do you do it? Is it really the best way to communicate data insights to your organization? This post will answer those questions and leave...
View ArticleHow Altarum Conducts Cost-Effective Healthcare Research
Case Study Overview Altarum is a nonprofit organization that provides healthcare research, consulting, and technical assistance/solution development services for federal agencies, state agencies, and...
View ArticleUsing Survey Data to Perform Behavioral Segmentation
What is Behavioral Segmentation? Behavioral segmentation of data is a marketing practice that reveals detailed insight into how customers and prospects interact with an organization’s products or...
View ArticleWhat is Regression Analysis and Why Should I Use It?
Regression analysis is a powerful statistical method that allows you to examine the relationship between two or more variables of interest. While there are many types of regression analysis, at their...
View ArticleFactor Analysis 101: The Basics
What is Factor Analysis? Factor analysis is a powerful data reduction technique that enables researchers to investigate concepts that cannot easily be measured directly. By boiling down a large number...
View ArticleCluster Analysis: An Introduction
What is Cluster Analysis? Cluster analysis is a statistical method used to group similar objects into respective categories. It can also be referred to as segmentation analysis, taxonomy analysis, or...
View ArticleHow to Create Perceptual Maps from Survey Data
What is a Perceptual Map? A perceptual map is a chart used by market researchers and businesses to depict and understand how target customers view and feel about a given brand or product. Perceptual...
View ArticleHow A/B Testing Can Inform Business Decisions
What is A/B Testing? A/B testing, also known as split testing, is a method of comparing and evaluating two versions of something in order to determine which one performs better. By displaying two...
View ArticleHow To Conduct Conjoint Analysis on Survey Data
What is Conjoint Analysis? Conjoint analysis is a statistical method used to determine how customers value the various features that make up an individual product or service. If performed correctly,...
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